How to sell Solar Powur to Residential Homeowners

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Practical, field-tested tips used by Powur affiliates who actually make money—especially those who don’t want to knock on doors all day.


🔑 The Big Mindset Shift (Most Important)

Don’t “sell solar.” Sell relief.

People don’t wake up wanting panels. They want:

  • Lower electric bills

  • Protection from rising utility rates

  • Backup power when the grid fails

  • A smarter long-term home investment

Position yourself as the connector, not the closer. Powur does the heavy lifting.


1️⃣ Focus on ONE Simple Offer (Not Everything)

Top earners usually start with one clear angle, such as:

  • “Lower your electric bill without changing your lifestyle”

  • “Turn your home into a mini power plant”

  • “Beat the utility company at their own game”

❌ Don’t talk about tax credits, kilowatts, or inverters upfront
✅ Do talk about monthly savings, predictability, and control


2️⃣ Use the “Referral-First” Model (Easiest Money)

Instead of trying to become a solar expert:

  • Be a trusted introducer

  • Let Powur reps do the consultation and close

  • Collect your $1,000+ referral payout when it installs

Where referral leads come from:

  • Homeowners you already know

  • Realtors, mortgage brokers, insurance agents

  • Facebook community groups (local, not spammy)

  • HOA boards and neighborhood leaders

💡 Pro tip: Realtors love this because solar helps homes sell.


3️⃣ Build a Simple Funnel (This Is Where Most Quitters Fail)

Successful affiliates never rely on memory or manual follow-ups.

Minimum setup:

  • One landing page:
    “See if solar makes sense for your home (free, no pressure)”

  • One short form (name, email, address)

  • One automated email/text follow-up

You don’t need fancy tech—just consistency.


4️⃣ Educate Softly, Don’t Pitch Hard

Use content like:

  • “Is solar worth it in [Your State]?”

  • “Why some homes qualify for solar and others don’t”

  • “What utility companies don’t advertise”

This positions you as:
👉 Helpful
👉 Trustworthy
👉 Not a salesperson

People will ask YOU how to get started.


5️⃣ Leverage Local Authority (This Multiplies Conversions)

Affiliates who brand locally win faster.

Examples:

  • “Solar Options for Phoenix Homeowners”

  • “Twin Cities Home Energy Savings Guide”

  • “Florida Homeowners vs Rising Utility Rates”

Local trust beats national ads every time.


6️⃣ Stack Referrals With Other Income (Smart Affiliates Do This)

High-IQ affiliates don’t stop at solar.

They add:

  • Battery storage education

  • EV charger referrals

  • Home energy efficiency products

  • Affiliate tools for lead gen & automation

That’s how one homeowner becomes multiple income streams.


7️⃣ Expect Delayed Gratification (But Big Checks)

Reality check:

  • Solar sales are not instant

  • Install cycles can take weeks or months

  • But payouts are meaningful, not $12 commissions

People who succeed think:

“Pipeline, not payday.”


8️⃣ What Separates Earners From Wannabes

✅ They follow up
✅ They educate instead of hype
✅ They talk to real humans
❌ They don’t wait for the company to send leads
❌ They don’t quit after 30 days


🧠 Final MagicBrad-Style Truth

Powur works best for people who:

  • Like connecting dots

  • Understand long-term income

  • Prefer leverage over hustle

  • Want to help homeowners while getting paid

HOMEOWNERS‼️

Considering Solar

MagicBrad.com/POWUR

 




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